Bijou Noir expands and reflects on Enough Cold For A Lifetime

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View in your browser GIVE/TAKE winter presses on In the Midwest, where GIVE/TAKE has its roots, winter isn’t just a fleeting situation, it’s an event — no, a lifestyle. No one ever comes out the other side of a Minnesota winter the same. Much like the ocean, it's something you must respect, so it doesn’t swallow you whole. You either come to accept this or get the fuck out; but even if you leave, the winter never leaves you.  Over the next few months, we’re embracing this part of our identity and in that spirit of honor and reverence, we’ll deliver four uniquely congruous releases which touch on varying themes of isolation, climate change, the literal cold, and even the oft-icy feel of the electronics we’re renowned for. Bijou Noir expands and reflects on Enough Cold For A Lifetime   One year since the release of goth-tinged single “Cold Winter,” Bijou Noir returns with pensive new anthem “Enough Cold For A Lifetime.”   With its airy and vintage production, “Enough Cold For A Lifetime” could almost lull you into a false sense of warmth — until its breakdown, at which point, Augustus Watkins’ wintry vocals pierce the clouds enough to induce exposure. Ballad-esque piano complements the melancholy return to the theme of winter. But don’t let this renewal of subject matter deceive you: Augustus uses winter as a springboard for complex themes. Like any good Minnesotan, he knows a lot about winter. There’s undeniable growth and maturity here, from the full band arrangement and sure-footed production, to the evocative lyricism, anchored as always by Watkins' peerless vocals.   The song's opening lyrics proclaim, “Winter came suddenly and without warning,” as does this vision of things to come in the first single from Bijou Noir’s upcoming EP, Wild Wonders — to be released this summer via GIVE/TAKE.   Own, stream, and share Bijou Noir’s new beginning now.   Own, stream and share "Enough Cold For A Lifetime" now Watch the mesmerizing visualizer with lyrics Stay heated with the new, limited Bijou Noir logo knit-cuff beanie and receive the single immediately. Embroidered white on black. OS. Unisex. Shop now In the LA area? Don't miss Bijou Noir's "Enough Cold For A Lifetime" release event: Saturday, February 25th The Stowaway 416 S. Spring St. Los Angeles, CA 90013 On Sunday, March 12th, join Fractal Geometry and GIVE/TAKE at Squirrel Haus Arts in Minneapolis, MN for the just-announced Dissociate release event. Featuring support from Endif and labelmates KPT and Tsunxmi, each attendee receives a FREE copy of Dissociate's new EP Opt Out. Full details here Recent Releases: Mona Mur - Teen Icon Fresh interpretations of iconic songs from two of music history's greatest. "Even sicker than the originals." -Jon Caffery ManifestiV - Legacy   "Somewhere between lullaby and awakening exists ManifestiV...soothing bells intertwine brilliantly with crunching guitars…all of which are crowned by haunting vocals." -Procession Magazine GIVE/TAKE is a boutique record label based in Los Angeles and Minneapolis, specializing in auteur-driven, experimental projects with an electronic approach.   Stay in touch, follow us: © *|CURRENT_YEAR|* GIVE/TAKE LLC / LA/Mpls / +1 (612) 756-TAKE Did a friend forward this email? Click here to ensure you receive all future communications. *|IFNOT:ARCHIVE_PAGE|* *|LIST:DESCRIPTION|* Update your preferences or unsubscribe from this list. *|IF:REWARDS|* *|HTML:REWARDS|* *|END:IF|*